In recognition of their sustained support and efforts year-round, VIVA hosted a ghabga for key media personnel and journalists at the VIVA-sponsored Al Khayma tent at the Ritz-Carlton, Bahrain Hotel and Spa. The evening centered on fostering close relationships and mutual understanding between VIVA members of the media, who were treated to prizes, giveaways, and a sumptuous buffet to the background sounds of classical Arabic music.
Reflecting on the positive role media outlets have to play in customer education, communicating key messages and promotions, Ulaiyan Al Wetaid, acting VIVA CEO, said, “We are immensely grateful for the media’s continued support in relaying important information to our customers. This gathering is just a small show of our appreciation.”