The founding members of Synergics-MENA, the region’s first specialized provider of accelerated technology commercialization and project development and execution services on Tuesday announced the kick start of their operations in the Kingdom of Bahrain.
The Bahrain office will serve a host of corporates and other private and public sector organizations in the region. Synergics-MENA is a joint venture between Synergics Corporation, USA, and Saudi business groups.
Synergics, delivers its unique and differentiated services by engaging Industry Opinion Leaders (IOLs) from around the world and across multiple disciplines relevant to any particular technology or project. Through the effective engagement of IOLs, clients are able to penetrate the mindset of a marketplace by gathering together key audiences, attracting champions and stakeholders, creating market pull, minimizing risks and, ultimately, reducing time to market and sales through alliances and partnerships with investors, peers, suppliers and potential clients.
For project development and execution services, Synergics’ clients not only benefit from IOLs and the market insight they bring, importantly, collaboration with IOLs goes one step further and helps clients with the actual implementation and execution of project development plans from inception through to the development of comprehensive and bankable agreements covering: Technology partners, Funding partners, Sales (long-term off-take agreements), construction, allocation of raw material and any other mission critical aspects of a given project.
For technology commercialization services, Synergics aims to help companies and R&D organizations to both identify business challenges and opportunities and to accelerate the commercialization of new technologies to reach the market place in the shortest time and with the lowest cost.
Synergics Corporation was established in 1984 and is headquartered in Boca Raton, Florida, USA. For more than 25 years, the firm has provided its services to some of the world’s leading companies helping them to assess the viability of new projects, technologies and products and accelerate their development. Among the firm’s clients are governments, technology start-ups to Fortune 500 firms like Dow Chemical, Nokia, DuPont, Shell, Honeywell, ExxonMobil Chemical, Sumitomo and Teijin, to name a few. Synergics’ track record in delivering commercial results today amounts to billions of dollars of business and opportunity over the last couple decades.
Synergics-MENA will now offer clients across the Middle East region with access to these services and its expert approach to accelerating technology commercialization and project development & execution. Synergics services are suited to clients across multiple sectors. They are also critical for government organisations in the region seeking to implement massive infrastructure and other development projects requiring significant multi-disciplinary expertise in order to effectively gauge and manage their feasibility and to develop and complete them on time and on budget.
“This is an important time of growth and development across the MENA region and we believe that Synergics’ unique approach to consultancy can be an important catalyst for accelerating project development. With the benefit of the firm’s long standing track record and its work with leading global companies, Synergics has considerable expertise and insight to offer corporates and government agencies in the region, which are seeking to achieve growth and develop new and strategic projects, products and technologies,” Abdullah AlDhowayan, Chairman of Synergics-MENA, said.
“The IOL-based approach taken by Synergics in our work is especially attractive in the Middle East market,” Abdullah AlSubyani, Managing Partner of Synergics-MENA, added.
“We go beyond providing reports to clients informing them of market potential and opportunity. Synergics works with clients to quickly and effectively act on market opportunities and takes client through each of the steps necessary to more quickly and effectively reach their business targets. This is a new concept for the region and we look forward to supporting clients as they grow their businesses and enhance their contributions to overall development of the regional economies, which require support and solutions for greater innovation, diversification and fast execution.”
“We couldn’t be more delighted to see the launch of Synergics-MENA,” added Jack Dyer, CEO of Synergics Corporation, USA.
“As companies, markets and economies in the region continue their rapid development, it is essential to ensure that opportunities are being maximized and that resources effectively channeled. The very name – Synergics – stems from the view, which we have put into practice, that one can organize and therefore more economically access substantial market & industry resources in order to maximize knowledge and the ability to innovate. This is what Synergics has done for the past 25 years, helping world leading companies to build value within their organisation and more quickly and efficiently bring new initiatives, products and technologies to market through engagement with IOLs. With the establishment of Synergics-MENA in the Middle East, we are very excited about this opportunity to put our expertise and market reach at the disposal of MENA-based companies and governments in order to help them accelerate and achieve similar innovation and growth in a timely and efficient manner.”
Synergics-MENA, based in Bahrain, will also be staffed by local and regional consultants to ensure that Synergics’ approach, as required, is effectively tailored to the needs of the region and specific aspects of its business culture and environment. The firm will also draw upon and utilise the expertise of Synergics’ team of more than 40 expert practitioners and a network spanning business and industry opinion leaders, experts, executives from across industries around the world.