Under the patronage of the President of Information Affairs Authority, Shaikh Fawaz Bin Mohammed Al Khalifa, the Social Media Masters Forum 2012 kicks off on Wednesday.
Organized by World Social Media Club, and the management of Takatof Company for Events, Legend Marketing Consultants, and a strategic partnership with the eGovernment Authority and support of Zain Bahrain schedule to take place at Movenpick Hotels.
The Forum is the first of its kind in the region, in a time where social networking channels were needed, introducing mechanisms of how to use and benefit from the social media channels in promoting and improving the institutions and commercial projects.
The Forum and its related workshops addressed a number of themes that combined social networking world with commercial companies and institutions. One of those important themes was focusing on how to create an effective presence on the social networks, so it became a strong and an effective tool for the promotion of those companies and institutions.
That effective presence on the social networks would also help the companies to update their marketing strategies to strengthen their capabilities of competitiveness in their field, and build a strong presence on social networks to promote future business.
The Social Media Masters Forum 2012 combined international experts from leading companies in the field of social media in the world, including a representative of the largest networking social site namely Facebook, as well as RIM company, the manufacturer of Blackberry phones, as well as the National Institute of World Social Media, and Socialbakers, the official website of Social Media websites Statistics.