MANAMA: Harman/Kardon signed an official agreement with AJM Kooheji Group BSC (C) making them the official distributors for the Kingdom of Bahrain.
In confirming the new partnership, Tiwari from Harman/Kardon ME was joined by Sanjeev Awasthi, COO, AJM Kooheji Group. “Our partnership with AJM Kooheji Group provides a big platform for Harman products in Bahrain. We believe that we have the necessary mix of products which will suit every consumer and music lover in the Kingdom,” Tiwari, said.
This partnership is an amalgamation of two large brands which will create history in the Bahrain market. “Harmon / Kardon being the pinnacle product in the music world and AJM Kooheji Group being one of the best retailer’s in the Middle East. Music lovers will soon see new & refreshed trends in the market,” Awasthi, added.
Harman/Kardon will be widely distributed to all leading hypermarkets, supermarkets and power retailers with the full lineup of products including JBL, Harman/Kardon and AKG.