MANAMA: Al Hawaj joined Gulf Air Bahrain F1 Grand Prix 2015 fever by announcing the launch of the Mercedes-Benz VIP Club perfume during an exclusive launch attended by the VIPs, members of the diplomatic corps, business people and invited media.
The launch of Al Hawaj’s latest high-end fragrances from Mercedes-Benz, the Mercedes-Benz VIP Club, held at the Four Seasons Hotel in presence of around five guests.
The Mercedes-Benz VIP Club is the first perfume collection created by five Master Perfumers, namely, Energetic Aromatic by Annie Buzantian; Pure Woody by Harry Fremont; Black Leather by Honorine Blanc; Infinite Spicy by Olivier Cresp; and Addictive Oriental by Alberto Morillas.
The launch was held under the patronage of Ms. Sabine Taufmann, German Ambassador. Prominent guests included ambassadors, dignitaries, top businessmen, the press, and other VIP guests.
Al Hawaj Chairman and Managing Director, Jawad Al Hawaj gave opening remarks. Al Hawaj General Manager Abdul Wahab Al Hawaj unveiled the perfumes to the audience.
Graeme Newport, General Manager of Al Haddad Motors, authorized distributor of Mercedes-Benz in Bahrain, also delivered a speech. Present on the occasion were Al Hawaj officials, Shyam Narayanan, Operations Manager, Shaker Abdulla, Division Manager, Hazem Elrazek, Retail Manager, Brand managers, shop managers, as well as Al Haddad Motors officials.