MANAMA: Mahmood Rafique, Editor: With the opening of the annual Discover America shopping festival week, around 3800 US products went on display at Lulu Hypermarkets across Bahrain.
The annual shopping festival inauguared by HE Steven C. Bondy, the US Ambassador in Bahrain at a ceremony held at Saar Atrium Mall. Upon arrival HE Ambassador received by Juzer Rupawala LuLu Group Director, and senior management of the Lulu Hypermarkets.
A wide range of American products went on display at Lulu Hypermarket Atrium Mall and across Bahrain marking the Discover America Week festival which runs till October 22nd, 2022.
Lulu is celebrating the US Week the variety and bounty of American products is offering great deals on American fresh fruits and vegtables, chilled products, cheeses, sauces, the best cuts of meat, a wide range of breakfast cereals, ice cream, coffee, cake mixes, fruit juice syrups and condiments.
“Underscorin the American community’s bond with Bahrain, there will be information kiosks for prominent American organizations such as AmCham, American Women’s Association and American Mission Hospital. To create the right buzz and highlight American automobile technology, Lulu has set aside a space for a display of the iconic US made Harley Davidson motorcycle and the Red Indian motorbike,” Lulu Hypermarkets in a statement said.
The popular Lulu kitchens will fill the aisles with specialty such as Hot Foods rich in American flavours.
“I would like to thank Juzer Rupawala and his team at Lulu Hypermarket for supporting the launch of Discover America Week 2022. Since the inception of this annual trade promotion event, the US Embassy has proudly partnered with Lulu to support the sale and distribution of American food and agricultural products in Bahrain. Lulu’s continued use of the US Bahrain Free Trade Agreement expands access to high quality US made goods and strengthens commercial ties between Bahrain and the United States,” HE Ambassador, Steven C. Bondy, said.
“We have a great partnership with the US Embassy in Bahrain and the Discover America Week is always a considerable success with our customers. The Lulu Group has a continually active and large sourcing hub in America in Y International USA, and this is reflected across our global network of 215 stores in the range of excellent food and non-food products that carry the US innovation and production impression. Discover America is a terrific way to explore the popularity of products that represent the new tastes that America has introduced to the world,” Juzer Rupawala, Lulu Group Director, said.
“This is an annual event and we continue closely with the US embassy in Manama to make such festivals a real success,” ‘Juzer told The24X7News Bahrain folioing of the opening of the festival. Like previous years, he adds, we have 3800 US products on display across all Lulu Hypermarkets in Bahrain.