MANAMA: Mahmood Rafique, Editor: The participants of the first the World Passenger Symposium (WPS) 2022 have applauded IATA’s choice to host global meet in Bahrain.
“The choice of hosting WPS 2022 in Bahrain is a perfect as being a participating company in exhibition we found everything in order and perhaps a perfect destination for an event of such magnitude,” Bipin Majevadia, Senior Executive at PROS, said.
PROS, which has clients in this region, offers solutions to help people and companies outperform by enabling smarter selling in the digital economy.
The company has developed its predictive and prescriptive guidance over decades of testing in complex, real-world business cases, and PROS team of experts represent the industry’s best.
The three-day WPS 2022 kicked off on Tuesday in which six hundred delegates are participating and twenty exhibitors in the coinciding exhibition.
In a post-pandemic world where customer engagement has been of prime importance where businesses need to reconnect with their customers in a personalized way, airlines need to rethink the experience delivered until now to their passengers and reshape their processes by putting the customer in the center.
Under the theme “Unlocking Value Creation by Putting the Customer First,” the World Passenger Symposium (WPS) will take place on 1 – 3 November 2022 in Manama, Bahrain and kindly hosted by Gulf Air. WPS will look at how the industry can initiate this change from different angles to deliver the best experience to its customers.
This year’s World Passenger Symposium combines the former Digital and Data and Retailing Symposium, the Global Airport and Passenger Symposium and the Accessibility Symposium into a single event to reflect the importance and connectedness of all three elements to the customer experience.
In addition to plenary sessions, three knowledge tracks will address the end–to–end customer journey – everything from shopping and purchasing an air travel product to arriving at the destination. Each discrete step in the travel process takes center stage during presentations and discussions from customer and provider perspectives.
