Manama: Zain Bahrain, through its dedicated customer experience portfolio OneCX, has announced a strategic partnership with Text Solutions partner, a customer service technology provider offering AI-powered omnichannel support software, with OneCX joining the Text Solution program. The partnership expands OneCX’s portfolio of advanced customer experience solutions for businesses in Bahrain.

Through the collaboration, OneCX will enable organizations to unify customer interactions across chats, tickets and emails, automate routine processes using AI, and turn customer service data into actionable insights. As a certified Text solution partner, OneCX will support businesses in improving service efficiency and delivering more connected and scalable customer experiences.

“Joining Text Solution program further strengthens OneCX’s capabilities in delivering intelligent customer experience solutions. Through this partnership, we can help businesses bring customer interactions into one connected environment, automate routine processes and make better use of data to enhance service delivery. The partnership also aligns with Zain Group’s 4WARD strategy and its focus on advancing technology-led growth and digital transformation,” Ali Albana, Sr. Manager – CX Products at Zain Bahrain, said.